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Positive development for the gas industry. Sign of a modern,competent profession
 
Date: 07/07/03 Author: Jonathan Palk
 
THIS month sees the official launch of the new CORGI registered installer logo.
In last month’s Gas Installer we previewed the new logo, and this month a booklet (pictured right) is enclosed that is designed to give installers a more
indepth understanding of the re-branding exercise and how it effects them. The brochure also offers guidance for installers on how to use the new logo.

“The re-branding exercise included input from installers, and we hope that the new logo, and the philosophy that supports it, will be seen as a positive development for the gas industry as a whole,” commented CORGI Public Relations Manager Nicole Perry.

“We know, from our research, that installers want to be seen as professional, modern and competent, and we are confident that the re-branding exercise
addressed these concerns. “We also know that the changes will take time to
bed in, and that installers will need time to incorporate the new logo on things like their business cards, letterhead and vehicle signage. We would encourage installers to consider using the new logo when they are renewing any of these
materials.”

 
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